My sources at the recent ICO conference on data protection tell me of the hope of the UK Government that we can work towards establishing the UK as adequate when it comes to GDPR once it has left the EU. That means the UK would be not require additional safeguards to be applied for its data to be processed in the EU – that’s hugely important for marketers! Crashing out of the EU without a deal would appear to mean that the EU can process UK personal data, but that the UK can’t handle EU personal data unless additional safeguards are in place.
Categories: b2b marketing
Dave is an experienced global B2B Chief Marketing Officer / Marketing Director with an established reputation for delivering commercial results in start-up, mid-tier, and blue-chip businesses across technology, and business services and professional services sectors.
Dave has worked for major brands such as Telefonica O2, EY, and Barclays and held posts from Chief Marketing Officer to Director of Online, has run his own business, and managed a P&L for a major corporate. He is chair and co-founder of the Business Marketing Club (www.businessmarketingclub.org.uk) - a network of B2B marketers. In 2019, he was named one of the top 100 B2B European marketing leaders (https://www.hottopics.ht/34199/top-100-b2b-european-marketing-leaders-2019/). He is a graduate of Cambridge University, a Chartered Institute of Marketing (CIM) Chartered Marketer and holds a MBA with Imperial College, London. Dave is a keen cyclist and adventure traveller, is married, and lives in Buckinghamshire. You can read his blogs at www.DaveStevensNow.com.