Tag Archives: uk

FinTech isn’t about the Tech. Or the Fin. It’s about Marketing.

At a time when Brand Britain is taking a pounding across the globe, it’s rather nice to see a report launched celebrating a Brand Britain success story. This week, the UK Government issues a state of the nation report into … Continue reading

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Mixed News Monday

Two very different reports on the state of B2B marketing hit my desk this morning. The first is a new report from B2B Marketing on the contribution of the B2B industry to the UK economy based on a survey of … Continue reading

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