The B2B Marketing team have asked me to speak at the next Leaders’ Forum on 19 September on the subject of why marketing has become so disconnected from the boardroom and what we can do about it. Perhaps recognising that I’m not such a big name draw as my fellow […]
By Dave Stevens Google+ Last weekend, I headed up to Edinburgh to spend a couple of days enjoying the Fringe Festival. If you’ve not been, it’s well-worth a visit. There’s a real sense of carnival to proceedings. There are hundreds of shows that you can dip into covering comedy, drama, […]
By Dave Stevens Google+ And so the 2012 Olympic Games have begun and I’m delighted to say that the British have finally come around to embracing it. There’s a festival atmosphere across the country right now. The cynical Brits have got an optimistic spring in our steps. And it feels lovely. There are […]
By Dave Stevens Google+ I don’t think online B2B marketing discussion groups are good for my health. I check into some of the LinkedIn groups, for example, on a daily basis and I read the latest marketing posts. I feel my heart begin to race. My breathing quickens. My muscles tighten. If […]
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