Tag Archives: blogging

Not up where you belong…


The B2B Marketing team have asked me to speak at the next Leaders’ Forum on 19 September on the subject of why marketing has become so disconnected from the boardroom and what we can do about it. Perhaps recognising that … Continue reading

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Why B2B Marketing should get more emotional…


By Dave Stevens Google+ Last weekend, I headed up to Edinburgh to spend a couple of days enjoying the Fringe Festival.  If you’ve not been, it’s well-worth a visit.  There’s a real sense of carnival to proceedings.  There are hundreds … Continue reading

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How to use Twitter to keep a secret


By Dave Stevens Google+ And so the 2012 Olympic Games have begun and I’m delighted to say that the British have finally come around to embracing it.  There’s a festival atmosphere across the country right now.  The cynical Brits have got an … Continue reading

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Guaranteed! Your Marketing questions not answered here…


By Dave Stevens Google+ I don’t think online B2B marketing discussion groups are good for my health.  I check into some of the LinkedIn groups, for example, on a daily basis and I read the latest marketing posts.  I feel my heart … Continue reading

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