Tag Archives: b2b space

Introducing the B2B Marketers’ Club


I’ve recently joined a group of B2B marketers who are passionate about shaping the development and direction of the B2B marketing industry, connecting with other B2B marketers, and supporting professional learning and personal development. This group is called the Business … Continue reading

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The History of Content Marketing


Here’s the edited text of my speech to the B2B Marketing Annual Conference held at Cavendish Square in London on 7 November 2013… To be clear, today I’m representing my views – not those of the firm that I work … Continue reading

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Not up where you belong…


The B2B Marketing team have asked me to speak at the next Leaders’ Forum on 19 September on the subject of why marketing has become so disconnected from the boardroom and what we can do about it. Perhaps recognising that … Continue reading

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Guaranteed! Your Marketing questions not answered here…


By Dave Stevens Google+ I don’t think online B2B marketing discussion groups are good for my health.  I check into some of the LinkedIn groups, for example, on a daily basis and I read the latest marketing posts.  I feel my heart … Continue reading

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Take a deep breath and relax…


By Dave Stevens Google+ The traditionally more sober B2B marketing profession must be obsessed with social media if its suppliers are to be believed.  B2B marketers can’t move right now for events, webinars, white papers, books, articles, and yes even social media … Continue reading

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